At Beiersdorf, we are committed to making animal testing obsolete worldwide. We are convinced that animal testing is not necessary to prove the skin tolerability and effectiveness of our cosmetic products. This is why we do not conduct any animal testing for our cosmetic products and their ingredients, and do not have any animal testing done on our behalf – unless, in the very rare case, this is specifically required by law.
Forus, consumer safety always comes first. As one of the leading researchingcompanies, we have been at the forefront of developing and promoting alternativetest methods for 35 years. We have been – and still are – intensively involved in the successful development and validation of keymethodologies that are now internationally accepted by the OECD (Organisationfor Economic Co-operation and Development) and are already approved by keyregulatory agencies. We invest significant resources for this, and have workedin joint collaboration with more than 50 partners and stakeholders on thiseffort worldwide to date.
Inthe EU, animal testing has been completely banned for cosmetic products since2004, and for all the ingredients of these products since 2013. Beiersdorf, ofcourse, is in compliance with these legal requirements and, for a long timebefore, already actively forewent animal testing worldwide whenever legallypossible. It is our stated goal to advance research to the point when animaltesting can be completely abandoned worldwide.